Photo Credit: Jenna Bascom

About Sas

Ever since her very first images, Sasithon (Sas) Pooviriyakul has been merging her documentary style of street photography into event and lifestyle work that foregoes pomp and circumstance in favor of intimate, unexpected moments of joy and charm.

After studying photography at NYU, Sas entered the world of advertising, where she spent over a decade working with some of the best directors and photographers in the industry to produce campaigns for Procter & Gamble, General Motors and then-presidential candidate Barack Obama, among others.

Yearning to forge a different career path, Sas shifted gears to her first love—documentary photography—where she traveled extensively, capturing her experiences around the world to define her creative voice. Since then, her work has led her across the globe, from a wedding shoot in Iceland, to documentary work in Somalia, to capturing the rhythm of her very own neighborhood.

Inspired by creative spirits and offbeat places, Sas is constantly in search of spontaneous moments that only the universe could orchestrate.

Artist Representation: The Wedding Artists Co.  |  Lisa Ashley  |  lisa@theweddingartistsco.com

Select Press

Vogue
The New York Times
People
New York Magazine
Brides
Martha Stewart
Over the Moon
Travel + Leisure
Newsweek

Clients

American Jewish World Service
Barnes & Noble
The Bowery Group (Cookshop)
The Bowery Hotel
Condé Nast Traveler
El Camino, Equinox
Foster Supply Hospitality
(The DeBruce, Hotel Darby)
Kraft
Montague Contemporary
Population Services International
Rivers and Hills Hospitality Group (Wayla)
Saatchi & Saatchi
SS+K
Smile Train
Tribeca Film Institute
Wieden+Kennedy